Corporate Charisma: How to Achieve World-Class Recognition by Maximising Your Company's Image, Brands and Culture Paperback – October 1, 1999
By:
-
Rs 300.00
- Rs 1,200.00
- 75%
You save Rs 900.00.
Due to constant currency fluctuation, prices are subject to change with or without notice.
We're
offering a high discount on this book as it is slightly damaged
Written by Dr. Paul Temporal and Dr. Harry Alder, two experts in creating corporate personality, this accessible and authoritative book provides a step-by-step guide to making your company unique and giving it new vitality and direction. Chapters cover: Vision, mission and values; the psychology of a company; creating corporate charisma; communicating the personality; positioning; brand management; market research; choosing customers through segmentation and market developments. Throughout, Corporate Charisma is packed with simple principles, down to earth actions, explanations, exercises, checklists and a short training programme that you can apply directly to your business, whatever sector you are in, and whatever the size of your company.
25%
75%
Corporate Charisma: How to Achieve World-Class Recognition by Maximising Your Company's Image, Brands and Culture Paperback – October 1, 1999
Rs 300.00 Rs 1,200.00 Ex Tax :Rs 300.00
-120x187.jpg?q6 "Zuleikha")
10%
40%
40%
40%
40%
40%
The Mysterious E-mail
Rs 255.00 Rs 425.00 Ex Tax :Rs 255.00
10%
Myths Illusions and Peace: Finding a New Direction for America in the Middle East
Rs 985.50 Rs 1,095.00 Ex Tax :Rs 985.50
-120x187.jpg?q6 "The Origins of Political Order From Prehuman Times to the French RevolutioN")
10%
The Origins of Political Order From Prehuman Times to the French RevolutioN
Rs 3,505.50 Rs 3,895.00 Ex Tax :Rs 3,505.50
10%
Manning Up: How the Rise of Women Has Turned Men into Boys
Rs 895.50 Rs 995.00 Ex Tax :Rs 895.50
10%
Dosa Delights
Rs 45.00 Rs 50.00 Ex Tax :Rs 45.00
10%
The Obama Syndrome: Surrender At Home War Abroad
Rs 1,165.50 Rs 1,295.00 Ex Tax :Rs 1,165.50
10%
Picnic Meals
Rs 45.00 Rs 50.00 Ex Tax :Rs 45.00
10%
The Quest For Meaning: Developing A Philosophy Of Pluralism
Rs 1,255.50 Rs 1,395.00 Ex Tax :Rs 1,255.50
10%
NorthEastern Indian Recipes
Rs 45.00 Rs 50.00 Ex Tax :Rs 45.00