Nudge: Improving Decisions About Health, Wealth and Happiness
By:
-
Rs 1,436.00
- Rs 1,795.00
- 20%
You save Rs 359.00.
Due to constant currency fluctuation, prices are subject to change with or without notice.
'Probably the most influential popular science book ever written' - BBC Radio 4
'Nudge has changed the world. You may not realise it, but as a result of its findings you're likely to live longer, retire richer and maybe even save other people's lives' - The Times
From Cass R. Sunstein and Richard H. Thaler, winner of the 2017 Nobel Prize in Economics, Nudge is the book that has changed the way we think about decision-making
Nudge is about choices - how we make them and how we can make better ones. Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly. We are all susceptible to biases that can lead us to make bad decisions. And, as Thaler and Sunstein show, no choice is ever presented to us in a neutral way. By knowing how people think, we can make it easier for them to choose what is best for them, their families and society. Using dozens of eye-opening examples and original research, the authors demonstrate how to nudge us in the right directions, without restricting our freedom of choice.
'How often do you read a book that is both important and amusing, both practical and deep? ... A must-read for anyone who wants to see both our minds and our society working better' Daniel Kahneman, author of Thinking, Fast and Slow
'I love this book. It is one of the few books I've read recently that fundamentally changes the way I think about the world' Steven D. Levitt, co-author of Freakonomics
20%
Nudge: Improving Decisions About Health, Wealth and Happiness
Rs 1,436.00 Rs 1,795.00 Ex Tax :Rs 1,436.00
-120x187.jpg?q6 "Zuleikha")
20%
40%
30%
30%
40%
The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers
Rs 4,895.00 Ex Tax :Rs 4,895.00
20%
30%
The Effective Executive
Rs 4,295.00 Ex Tax :Rs 4,295.00
The 4 Hour Work Week Escape The 9 5 Live Anywhere And Join The New Rich
Rs 2,995.00 Ex Tax :Rs 2,995.00
What They Dont Teach You at Harvard Business School: Notes from a StreetSmart Executive
Rs 3,795.00 Ex Tax :Rs 3,795.00
The Lean Startup How Constant Innovation Creates Radically Successful Businesses
Rs 3,795.00 Ex Tax :Rs 3,795.00
Great By Choice: Uncertainty Chaos And Luck Why Some Thrive Despite Them All
Rs 5,995.00 Ex Tax :Rs 5,995.00
Outliers
Rs 1,795.00 Ex Tax :Rs 1,795.00
-120x187.jpg?q6 "Like A Virgin Secrets They Wont Teach You at Business School - (PB)")
40%
Like A Virgin Secrets They Wont Teach You at Business School - (PB)
Rs 1,017.00 Rs 1,695.00 Ex Tax :Rs 1,017.00
Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Rs 3,995.00 Ex Tax :Rs 3,995.00
20%
The Everything Store Jeff Bezos and the Age of Amazon
Rs 1,516.00 Rs 1,895.00 Ex Tax :Rs 1,516.00
The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers
Rs 4,895.00 Ex Tax :Rs 4,895.00
20%
30%