BEST STORY WINS
By: Mark Edwards
-
Rs 3,095.00
Due to constant currency fluctuation, prices are subject to change with or without notice.
Whether you're standing up in front of a crowd at a conference or chatting with a colleague on Zoom, storytelling is the most effective way to get your point across. It works in 90 second Superbowl TV spots, it works in 10 second social media formats, and it works in that email you have to fire off in 5 seconds flat.
Why? The short answer is that people don't make decisions based on logic. They make decisions based on emotions. To persuade, influence and inspire, you need to make an emotional connection. And storytelling is the best way of doing that.
Journalist-turned-business coach Mark Edwards has developed his own methodology - SUPERB - for telling compelling stories at work. From the classic Hero's Journey to why we all need to Save a Cat, Best Story Wins shows how storytelling will make better communicators of us all.
Whether you're standing up in front of a crowd at a conference or chatting with a colleague on Zoom, storytelling is the most effective way to get your point across. It works in 90 second Superbowl TV spots, it works in 10 second social media formats, and it works in that email you have to fire off in 5 seconds flat.
Why? The short answer is that people don't make decisions based on logic. They make decisions based on emotions. To persuade, influence and inspire, you need to make an emotional connection. And storytelling is the best way of doing that.
Journalist-turned-business coach Mark Edwards has developed his own methodology - SUPERB - for telling compelling stories at work. From the classic Hero's Journey to why we all need to Save a Cat, Best Story Wins shows how storytelling will make better communicators of us all.
The Tao of Bowie - 10 Lessons from David Bowie's Life to Help You Live Yours
By: Mark Edwards
Rs 1,017.00 Rs 1,695.00 Ex Tax :Rs 1,017.00
Zubin Mehta: A Musical Journey (An Authorized Biography)
By: VOID - Bakhtiar K. Dadabhoy
Rs 630.00 Rs 1,050.00 Ex Tax :Rs 630.00
Radical Uncertainty - Decision-making for an Unknowable Future
By: Mervyn King
Rs 2,995.00 Ex Tax :Rs 2,995.00
Feel Better, No Matter What - A 4-Week Course to Love the Life You Have Right Now
By: Michael James
Rs 2,695.50 Rs 2,995.00 Ex Tax :Rs 2,695.50
Humanly Possible: The great humanist experiment in living
By: Sarah Bakewell
Rs 2,595.00 Ex Tax :Rs 2,595.00
Myths Illusions and Peace: Finding a New Direction for America in the Middle East
By: Dennis Ross
Rs 547.50 Rs 1,095.00 Ex Tax :Rs 547.50
The Origins of Political Order From Prehuman Times to the French RevolutioN
By: Francis Fukuyama
Rs 2,956.00 Rs 3,695.00 Ex Tax :Rs 2,956.00
Manning Up: How the Rise of Women Has Turned Men into Boys
By: Kay Hymowitz
Rs 597.00 Rs 995.00 Ex Tax :Rs 597.00
The Obama Syndrome: Surrender At Home War Abroad
By: Tariq Ali
Rs 777.00 Rs 1,295.00 Ex Tax :Rs 777.00
The Quest For Meaning: Developing A Philosophy Of Pluralism
By: Tariq Ramadan
Rs 837.00 Rs 1,395.00 Ex Tax :Rs 837.00
Radical Uncertainty - Decision-making for an Unknowable Future
By: Mervyn King
Rs 2,995.00 Ex Tax :Rs 2,995.00
Feel Better, No Matter What - A 4-Week Course to Love the Life You Have Right Now
By: Michael James
Rs 2,695.50 Rs 2,995.00 Ex Tax :Rs 2,695.50
Humanly Possible: The great humanist experiment in living
By: Sarah Bakewell
Rs 2,595.00 Ex Tax :Rs 2,595.00
No recently viewed books available at the moment.
Zubin Mehta: A Musical Journey (An Authorized Biography)
By: VOID - Bakhtiar K. Dadabhoy
Rs 630.00 Rs 1,050.00 Ex Tax :Rs 630.00
The Tao of Bowie - 10 Lessons from David Bowie's Life to Help You Live Yours
By: Mark Edwards
Rs 1,017.00 Rs 1,695.00 Ex Tax :Rs 1,017.00
Radical Uncertainty - Decision-making for an Unknowable Future
By: Mervyn King
Rs 2,995.00 Ex Tax :Rs 2,995.00
Feel Better, No Matter What - A 4-Week Course to Love the Life You Have Right Now
By: Michael James
Rs 2,695.50 Rs 2,995.00 Ex Tax :Rs 2,695.50
Humanly Possible: The great humanist experiment in living
By: Sarah Bakewell
Rs 2,595.00 Ex Tax :Rs 2,595.00