The Winner Effect: The Science of Success and How to Use It
By:
-
Rs 2,636.00
- Rs 3,295.00
- 20%
You save Rs 659.00.
Due to constant currency fluctuation, prices are subject to change with or without notice.
Why do some succeed both in life and in business, and others fail?
The 'winner effect' is a term used in biology to describe how an animal that has won a few fights against weak opponents is much more likely to win later bouts against stronger contenders. As Ian Robertson reveals, it applies to humans, too. Success changes the chemistry of the brain, making you more focused, smarter, more confident and more aggressive. And the more you win, the more you will go on to win. But the downside is that winning can become physically addictive.
By understanding what the mental and physical changes are that take place in the brain of a 'winner', how they happen, and why they affect some people more than others, Robertson explains what makes a winner or a loser - and how we can use the answers to these questions to understand better the behaviour of our business colleagues, employees, family and friends.
25%
The Stress Test: How Pressure Can Make You Stronger and Sharper
Rs 896.25 Rs 1,195.00 Ex Tax :Rs 896.25
25%
20%
The Winner Effect: The Science of Success and How to Use It
Rs 2,636.00 Rs 3,295.00 Ex Tax :Rs 2,636.00
-120x187.jpg?q6 "Zuleikha")
20%
35%
55%
45%
55%
45%
35%
Balance Your Life and Work - How to Get the Best from Your Job and Still Have a Life
Rs 1,231.75 Rs 1,895.00 Ex Tax :Rs 1,231.75
20%
45%
20%
The Art of Clear Thinking: A Fighter Pilot’s Guide to Making Tough Decisions
Rs 3,436.00 Rs 4,295.00 Ex Tax :Rs 3,436.00
20%
Deterring Armageddon: A Biography of NATO: The History and Future of NATO
Rs 3,196.00 Rs 3,995.00 Ex Tax :Rs 3,196.00
20%
The Wires of War - Technology and the Global Struggle for Power
Rs 3,516.00 Rs 4,395.00 Ex Tax :Rs 3,516.00
45%
The Mysterious E-mail
Rs 233.75 Rs 425.00 Ex Tax :Rs 233.75
20%
The Black Swan The Impact Of The Highly Improbable
Rs 2,636.00 Rs 3,295.00 Ex Tax :Rs 2,636.00
25%
Inside Apple How Americas Mo Admired And Secretive Company Really Works
Rs 1,012.50 Rs 1,350.00 Ex Tax :Rs 1,012.50
20%
The Credit Crunch
Rs 316.00 Rs 395.00 Ex Tax :Rs 316.00
20%
Buyology How Everything We Believe About Why We Buy Is Wrong
Rs 2,236.00 Rs 2,795.00 Ex Tax :Rs 2,236.00
20%
Smart Trust
Rs 1,116.00 Rs 1,395.00 Ex Tax :Rs 1,116.00
35%
The 3rd Alternative Solving Life s Most Difficult Problems
Rs 516.75 Rs 795.00 Ex Tax :Rs 516.75
25%
Cracking Difficult Competitors
Rs 337.50 Rs 450.00 Ex Tax :Rs 337.50
20%
The Gods That Falled
Rs 280.00 Rs 350.00 Ex Tax :Rs 280.00
35%
Balance Your Life and Work - How to Get the Best from Your Job and Still Have a Life
Rs 1,231.75 Rs 1,895.00 Ex Tax :Rs 1,231.75
20%
45%
20%
The Art of Clear Thinking: A Fighter Pilot’s Guide to Making Tough Decisions
Rs 3,436.00 Rs 4,295.00 Ex Tax :Rs 3,436.00
20%
Deterring Armageddon: A Biography of NATO: The History and Future of NATO
Rs 3,196.00 Rs 3,995.00 Ex Tax :Rs 3,196.00
20%
The Wires of War - Technology and the Global Struggle for Power
Rs 3,516.00 Rs 4,395.00 Ex Tax :Rs 3,516.00