From Tribe to Facebook: The Transformational Role of Social Networks

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From Tribe to Facebook: The Transformational Role of Social Networks

From Tribe to Facebook: The Transformational Role of Social Networks

From Tribe to Facebook: The Transformational Role of Social Networks

By: Jamal Sanad Al- Suwaidi

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Publication Date:

May, 01 2014

Binding:

Hard Back

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In Stock

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Meet others with similar views and often organize themselves into coherent groups (whether activist or not). Jamal Al-Suwaidi argues that social networks have led to a societal shift from a tribal mentality to that of a Facebook group mentality. Within the architecture of social networks, each group of users had its own common orientation and outlook - effectively forming an allegiance of its own. These 'virtual' allegiances combine with 'real' ones in order to characterize the new social structures of the twenty-first century. From Tribe to Facebook charts the impact of this trend in order to explore and analyze the potential outcomes of the accelerated development of social networks.